Years ago almost anyone could do their own website design and not have to worry about how their website design may effect their SEO, web traffic or customer engagement. This was back in the days when most sites were coded in simple HTML and there was very little web traffic from mobile devices or need for graphic design. In 2014, web design is a completely different animal. This is why it is important to look to a professional website design company to handle your design needs (like Savior Image Web Design, shameless plug :-), if you want to create an engaging site that will convert into sales or additional web traffic for your business. Below are several reasons why hiring a design company will save you in the long run rather than doing the work yourself.
Maintaining Your Brand With An Established Website Design Company
Your website is your entire identity online. Do you want your customers to look at you as a novice in your field? If you have a dated or unattractive website, your customers may view your business in the same light. With a website you want to exude professionalism and honesty to put your customers at ease.
With a website you do not have the luxury of physically being in front of your customers. All you can do is present your company in a way that will encourage potential customers to do business with you. A high quality website is a great place to start when looking at ways to build your brand online.
Is Your Website Design User Friendly?
Another important aspect of an effective website design is usability. It is important to create a website that flows well and does not confuse potential customers. According to a Time article, you have about 15 seconds to engage your customers online. If your website is not conveying an effective message in that time frame then you can kiss your customers goodbye!
Do You Know About Responsive Website Design?
If you are designing your website on your own, you likely have no idea about responsive web design. This type of website design is relatively new and is key to ensuring that your site is viewable on a variety of different devices including mobile phones and tablets. With more users accessing the Internet from their phones than personal computers, it is imperative that your web site be attractive and easily accessible from all sorts of devices, especially smartphones and tablets.
Contact Savior Image Website Design Company For More Information
If you are done with designing your own site and are ready to take your brand to the next level online, give Savior Image Web Design a call today at (586) 524-8255. We look forward to working with you soon! We can show you many examples of our work and we can show you what your site will look like before we get started. Let us show you how.